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Tag Archives: Influence

Business & Finance

Guerrilla Social Media Marketing: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits

March 11, 2012 – 10:48 am

Guerrilla Social Media Marketing: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits

Grow Your Online Influence–Go Guerrilla

Equipping you with action plans, implementation steps and more than 100 marketing weapons, Jay Conrad Levinson, The Father of Guerrilla Marketing, and social media expert Shane Gibson teach you how to combine the timeless principles of guerrilla marketing with the latest social media applications and networks.

Discarding overwhelming statistics, buzzwords and acronyms, Levinson and Gibson provide a step-by-step social media attack plan. Following their take-no-prisoners guerilla approach, you’ll learn how to identify unconventional social media opportunities, engage customers, motivate action, and capture profits away from your competitors.

Includes:

  • 19 secrets every guerrilla social media marketer needs to know
  • The Guerrilla Social Media Toolkit
  • The Seven-Sentence Social Media Attack Plan
  • 22-point social site and blog checklist
  • 20 types of ROI
  • Free guerrilla intelligence tools
  • Future social media weapons that are worth knowing about
  • And more!

This is THE social media guerrilla’s go-to guide–learn how to employ a social media plan that earns attention–and profits!

Guerrilla Social Media Marketing: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits

Guerrilla Social Media Marketing: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits
Guerrilla Social Media Marketing: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits
Price: $ 13.28 See update price on Amazon.com
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Humanities

Internet Marketing – For Income, Influence and Impact – Turn Your Passions into Income Online! (Web Marketing, Small Business, Entrepreneurship, Social … Web Design, Marketing Online, Money)

March 8, 2012 – 11:12 am

Internet Marketing - For Income, Influence and Impact - Turn Your Passions into Income Online! (Web Marketing, Small Business, Entrepreneurship, Social ... Web Design, Marketing Online, Money)

[Publisher’s Note: Oli Hille is an Amazon #1 Bestselling author.]

This is a Step by Step Guide to using the Internet for Income, Influence, and Impact – and therefore allowing you to:

Earn Money Following Your Passions

This is a practical, 43 page book that gets straight to the point.

I desperately wish I had a book like this when I started out making money on the Internet way back in 1999. The information in this book represents thousands of hours of research as well as thousands of hours using the Internet to earn an income.

I used the information and knowledge contained in this book to launch my first book “Creating the Perfect Lifestyle” which became an Amazon #1 Bestseller within two weeks of being launched. That success would not have been possible without the information I am going to share with you in this book.

So congratulations on getting your hands on this book and welcome to the world of Income, Influence and Impact via the Internet!

I have been earning my living in, on and around the Internet since 1999. I have spent thousands of hours and tens of thousands of dollars on programs, books, advertising, websites, tools, and applications. In this book I have distilled the knowledge and experience I have gained from making lots of mistakes and over time getting more and more things right, specifically in relation to Internet Marketing.

Here are the Parts of the Book:

Part 1 – News Flash!

Part 2 – Your Goal

Part 3 – Using the Internet to Earn Income and Improve Your Life

Part 4 – How Search Engines Work

Part 5 – Internet Traffic

Part 6 – Video on Your Website

Part 7 – Product Launches

Part 8 – Internet Real Estate

Part 9 – Domain Name Tips

Part 10 – Website Tips

Part 11 – Content Creation

Part 12 – Key Web Resources

Part 13 – Practical Examples

Part 14 – Action Steps

I look forward to hearing how you have harnessed the Power of Internet Marketing, and the specific advice contained in this book, to radically improve your Income, Influence and Impact – and in so doing, improved your Life!

Oli Hille
Author
[Publisher’s Note: Oli Hille is an Amazon #1 Bestselling author.]

This is a Step by Step Guide to using the Internet for Income, Influence, and Impact – and therefore allowing you to:

Earn Money Following Your Passions

This is a practical, 43 page book that gets straight to the point.

I desperately wish I had a book like this when I started out making money on the Internet way back in 1999. The information in this book represents thousands of hours of research as well as thousands of hours using the Internet to earn an income.

I used the information and knowledge contained in this book to launch my first book “Creating the Perfect Lifestyle” which became an Amazon #1 Bestseller within two weeks of being launched. That success would not have been possible without the information I am going to share with you in this book.

So congratulations on getting your hands on this book and welcome to the world of Income, Influence and Impact via the Internet!

I have been earning my living in, on and around the Internet since 1999. I have spent thousands of hours and tens of thousands of dollars on programs, books, advertising, websites, tools, and applications. In this book I have distilled the knowledge and experience I have gained from making lots of mistakes and over time getting more and more things right, specifically in relation to Internet Marketing.

Here are the Parts of the Book:

Part 1 – News Flash!

Part 2 – Your Goal

Part 3 – Using the Internet to Earn Income and Improve Your Life

Part 4 – How Search Engines Work

Part 5 – Internet Traffic

Part 6 – Video on Your Website

Part 7 – Product Launches

Part 8 – Internet Real Estate

Part 9 – Domain Name Tips

Part 10 – Website Tips

Part 11 – Content Creation

Part 12 – Key Web Resources

Part 13 – Practical Examples

Part 14 – Action Steps

I look forward to hearing how you have harnessed the Power of Internet Marketing, and the specific advice contained in this book, to radically improve your Income, Influence and Impact – and in so doing, improved your Life!

Oli Hille
Author

Internet Marketing – For Income, Influence and Impact – Turn Your Passions into Income Online! (Web Marketing, Small Business, Entrepreneurship, Social … Web Design, Marketing Online, Money)

Internet Marketing - For Income, Influence and Impact - Turn Your Passions into Income Online! (Web Marketing, Small Business, Entrepreneurship, Social ... Web Design, Marketing Online, Money)
Internet Marketing – For Income, Influence and Impact – Turn Your Passions into Income Online! (Web Marketing, Small Business, Entrepreneurship, Social … Web Design, Marketing Online, Money)
Price: See update price on Amazon.com
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Business & Finance

Power Questions: Build Relationships, Win New Business, and Influence Others

March 8, 2012 – 5:47 am

Power Questions: Build Relationships, Win New Business, and Influence Others

An arsenal of powerful questions that will transform every conversation

Skillfully redefine problems. Make an immediate connection with anyone. Rapidly determine if a client is ready to buy. Access the deepest dreams of others. Power Questions sets out a series of strategic questions that will help you win new business and dramatically deepen your professional and personal relationships. The book showcases thirty-five riveting, real conversations with CEOs, billionaires, clients, colleagues, and friends. Each story illustrates the extraordinary power and impact of a thought-provoking, incisive power question. To help readers navigate a variety of professional challenges, over 200 additional, thought-provoking questions are also summarized at the end of the book.

In Power Questions you’ll discover:

  • The question that stopped an angry executive in his tracks
  • The sales question CEOs expect you to ask versus the questions they want you to ask
  • The question that will radically refocus any meeting
  • The penetrating question that can transform a friend or colleague’s life
  • A simple question that helped restore a marriage

When you use power questions, you magnify your professional and personal influence, create intimate connections with others, and drive to the true heart of the issue every time.

Power Questions: Build Relationships, Win New Business, and Influence Others

Power Questions: Build Relationships, Win New Business, and Influence Others
Power Questions: Build Relationships, Win New Business, and Influence Others
Price: $ 14.10 See update price on Amazon.com
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Computer Science

Social Media – For Income, Influence and Impact – Turn Your Passions into Income – Online! (Make Money via Social Networking, Facebook, Twitter, YouTube, Internet Marketing, and Web Marketing)

March 6, 2012 – 12:59 am

Social Media - For Income, Influence and Impact - Turn Your Passions into Income - Online! (Make Money via Social Networking, Facebook, Twitter, YouTube, Internet Marketing, and Web Marketing)

[Publisher's Note: Oli Hille is an Amazon #1 Bestselling author.]

This is a Step by Step Guide to using Social Media for Income, Influence, and Impact – and therefore allowing you to:

Earn Money Following Your Passions

This is a practical, 38 page book that gets straight to the point.

I desperately wish I had a book like this when I started out with Social Media. The information in this book represents thousands of hours of research as well as hundreds of hours using the Social Media sites.

I used the information and knowledge contained in this book to launch my first book “Creating the Perfect Lifestyle” which became an *Amazon #1 Bestseller* within two weeks of being launched. That success would not have been possible without the information I am going to share with you in this book.

I have over 20,000 Twitter Followers – in my niche.
I also have over 3,000 “Likes” on my website www.LifestyleBook.com
My major blog posts routinely get over 300 “Likes” and “Shares”
I have had thousands of views of my YouTube videos.

So congratulations on getting your hands on this book and welcome to the world of Income, Influence and Impact via Social Media!

I have been earning my living in, on and around the Internet since 1999. I have spent thousands of hours and tens of thousands of dollars on programs, books, advertising, websites, tools, and applications. In this book I have distilled the knowledge and experience I have gained from making lots of mistakes and over time getting more and more things right, specifically in relation to Social Media.

Here are the Parts of the Book:

Part 1 – What is Social Media?

Part 2 – How Influential is Social Media?

Part 3 – Using Social Media for Business

Part 4 – Using Social Media for Business, Influence, and Income

Part 5 – Your Own Website and Blog

Part 6 – Facebook (the 500 Pound Gorilla

Part 7 – Facebook Conduct

Part 8 – Facebook Strategies and Tricks

Part 9 – Facebook Anti-Spam Algorithm

Part 10 – Five Day Plan for Success

Part 11 – Action Steps

Part 12 – Overall Goal of Social Media

I look forward to hearing how you have harnessed the Power of Social Media, and the specific advice contained in this book, to radically improve your Income, Influence and Impact – and in so doing, improved your Life!

Oli Hille
Amazon #1 Bestselling Author
[Publisher's Note: Oli Hille is an Amazon #1 Bestselling author.]

This is a Step by Step Guide to using Social Media for Income, Influence, and Impact – and therefore allowing you to:

Earn Money Following Your Passions

This is a practical, 38 page book that gets straight to the point.

I desperately wish I had a book like this when I started out with Social Media. The information in this book represents thousands of hours of research as well as hundreds of hours using the Social Media sites.

I used the information and knowledge contained in this book to launch my first book “Creating the Perfect Lifestyle” which became an *Amazon #1 Bestseller* within two weeks of being launched. That success would not have been possible without the information I am going to share with you in this book.

I have over 20,000 Twitter Followers – in my niche.
I also have over 3,000 “Likes” on my website www.LifestyleBook.com
My major blog posts routinely get over 300 “Likes” and “Shares”
I have had thousands of views of my YouTube videos.

So congratulations on getting your hands on this book and welcome to the world of Income, Influence and Impact via Social Media!

I have been earning my living in, on and around the Internet since 1999. I have spent thousands of hours and tens of thousands of dollars on programs, books, advertising, websites, tools, and applications. In this book I have distilled the knowledge and experience I have gained from making lots of mistakes and over time getting more and more things right, specifically in relation to Social Media.

Here are the Parts of the Book:

Part 1 – What is Social Media?

Part 2 – How Influential is Social Media?

Part 3 – Using Social Media for Business

Part 4 – Using Social Media for Business, Influence, and Income

Part 5 – Your Own Website and Blog

Part 6 – Facebook (the 500 Pound Gorilla

Part 7 – Facebook Conduct

Part 8 – Facebook Strategies and Tricks

Part 9 – Facebook Anti-Spam Algorithm

Part 10 – Five Day Plan for Success

Part 11 – Action Steps

Part 12 – Overall Goal of Social Media

I look forward to hearing how you have harnessed the Power of Social Media, and the specific advice contained in this book, to radically improve your Income, Influence and Impact – and in so doing, improved your Life!

Oli Hille
Amazon #1 Bestselling Author
[Publisher's Note: Oli Hille is an Amazon #1 Bestselling author.]

This is a Step by Step Guide to using Social Media for Income, Influence, and Impact – and therefore allowing you to:

Earn Money Following Your Passions

This is a practical, 38 page book that gets straight to the point.

I desperately wish I had a book like this when I started out with Social Media. The information in this book represents thousands of hours of research as well as hundreds of hours using the Social Media sites.

I used the information and knowledge contained in this book to launch my first book “Creating the Perfect Lifestyle” which became an *Amazon #1 Bestseller* within two weeks of being launched. That success would not have been possible without the information I am going to share with you in this book.

I have over 20,000 Twitter Followers – in my niche.
I also have over 3,000 “Likes” on my website www.LifestyleBook.com
My major blog posts routinely get over 300 “Likes” and “Shares”
I have had thousands of views of my YouTube videos.

So congratulations on getting your hands on this book and welcome to the world of Income, Influence and Impact via Social Media!

I have been earning my living in, on and around the Internet since 1999. I have spent thousands of hours and tens of thousands of dollars on programs, books, advertising, websites, tools, and applications. In this book I have distilled the knowledge and experience I have gained from making lots of mistakes and over time getting more and more things right, specifically in relation to Social Media.

Here are the Parts of the Book:

Part 1 – What is Social Media?

Part 2 – How Influential is Social Media?

Part 3 – Using Social Media for Business

Part 4 – Using Social Media for Business, Influence, and Income

Part 5 – Your Own Website and Blog

Part 6 – Facebook (the 500 Pound Gorilla

Part 7 – Facebook Conduct

Part 8 – Facebook Strategies and Tricks

Part 9 – Facebook Anti-Spam Algorithm

Part 10 – Five Day Plan for Success

Part 11 – Action Steps

Part 12 – Overall Goal of Social Media

I look forward to hearing how you have harnessed the Power of Social Media, and the specific advice contained in this book, to radically improve your Income, Influence and Impact – and in so doing, improved your Life!

Oli Hille
Amazon #1 Bestselling Author
[Publisher's Note: Oli Hille is an Amazon #1 Bestselling author.]

This is a Step by Step Guide to using Social Media for Income, Influence, and Impact – and therefore allowing you to:

Earn Money Following Your Passions

This is a practical, 38 page book that gets straight to the point.

I desperately wish I had a book like this when I started out with Social Media. The information in this book represents thousands of hours of research as well as hundreds of hours using the Social Media sites.

I used the information and knowledge contained in this book to launch my first book “Creating the Perfect Lifestyle” which became an *Amazon #1 Bestseller* within two weeks of being launched. That success would not have been possible without the information I am going to share with you in this book.

I have over 20,000 Twitter Followers – in my niche.
I also have over 3,000 “Likes” on my website www.LifestyleBook.com
My major blog posts routinely get over 300 “Likes” and “Shares”
I have had thousands of views of my YouTube videos.

So congratulations on getting your hands on this book and welcome to the world of Income, Influence and Impact via Social Media!

I have been earning my living in, on and around the Internet since 1999. I have spent thousands of hours and tens of thousands of dollars on programs, books, advertising, websites, tools, and applications. In this book I have distilled the knowledge and experience I have gained from making lots of mistakes and over time getting more and more things right, specifically in relation to Social Media.

Here are the Parts of the Book:

Part 1 – What is Social Media?

Part 2 – How Influential is Social Media?

Part 3 – Using Social Media for Business

Part 4 – Using Social Media for Business, Influence, and Income

Part 5 – Your Own Website and Blog

Part 6 – Facebook (the 500 Pound Gorilla

Part 7 – Facebook Conduct

Part 8 – Facebook Strategies and Tricks

Part 9 – Facebook Anti-Spam Algorithm

Part 10 – Five Day Plan for Success

Part 11 – Action Steps

Part 12 – Overall Goal of Social Media

I look forward to hearing how you have harnessed the Power of Social Media, and the specific advice contained in this book, to radically improve your Income, Influence and Impact – and in so doing, improved your Life!

Oli Hille
Amazon #1 Bestselling Author

Social Media – For Income, Influence and Impact – Turn Your Passions into Income – Online! (Make Money via Social Networking, Facebook, Twitter, YouTube, Internet Marketing, and Web Marketing)

Social Media - For Income, Influence and Impact - Turn Your Passions into Income - Online! (Make Money via Social Networking, Facebook, Twitter, YouTube, Internet Marketing, and Web Marketing)
Social Media – For Income, Influence and Impact – Turn Your Passions into Income – Online! (Make Money via Social Networking, Facebook, Twitter, YouTube, Internet Marketing, and Web Marketing)
Price: See update price on Amazon.com
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Education

The Refractive Thinker®: Vol VI: Post-Secondary Education: Ch 7: Dr. Richard Wolodowicz: A Leader’s Influence on Employee-Students Seeking Post-Secondary Education

February 28, 2012 – 9:02 pm

The Refractive Thinker®: Vol VI: Post-Secondary Education: Ch 7: Dr. Richard Wolodowicz: A Leader's Influence on Employee-Students Seeking Post-Secondary Education

The Benefits of Collaborative Doctoral Research

Celebrate the diffusion of innovative refractive thinking through the writings of these doctoral scholars as they dare to think differently in search of new applications and understandings of post-secondary education.
• Dr. Elena Murphy presents the case for educators to use learning styles in the classroom for adult student success.
• Dr. Judy Fisher-Blando and Dr. Denise Land offer expertise about regarding the use of passion, differentiated learning, and management behavior to encourage the engaged learner.
• Dr. Rene H. Contreras demonstrates how the teacher-mentor develops the mentoring relationship and takes full responsibility for the student learning.
• Dr. Robert D. Hobbs reveals the latest research in neuro-, socio-, and psycholinguistics that indicates new curriculum and perspectives on education are required.
• Dr. Emad Rahim and Dr. Darrell Burrell offer expertise about perspectives on social, organizational, and cultural change in community service helping organizations.
• Dr. Gillian Silver and Dr. Cheryl A. Lentz explore the role of the student as a consumer learner as the model for post-secondary education further evolves.
• Dr. Richard Wolodkowicz examines the predictive value of seven leadership attributes in supervisors of employee-students seeking post-secondary educations.
• Dr. Kerry Lynn Levett explores what students learn beyond the classroom in post-secondary education.
• Dr. Tom Woodruff appraises the entries of this anthology with a refractive lens of sustainable academic leadership and lifelong learning.
Unlike most academic books that merely define research, The Refractive Thinker® offers commentary regarding the state of post-secondary education from the perspective of multiple authors—each offering a chapter based on their specific expertise.
The Benefits of Collaborative Doctoral Research

Celebrate the diffusion of innovative refractive thinking through the writings of these doctoral scholars as they dare to think differently in search of new applications and understandings of post-secondary education.
• Dr. Elena Murphy presents the case for educators to use learning styles in the classroom for adult student success.
• Dr. Judy Fisher-Blando and Dr. Denise Land offer expertise about regarding the use of passion, differentiated learning, and management behavior to encourage the engaged learner.
• Dr. Rene H. Contreras demonstrates how the teacher-mentor develops the mentoring relationship and takes full responsibility for the student learning.
• Dr. Robert D. Hobbs reveals the latest research in neuro-, socio-, and psycholinguistics that indicates new curriculum and perspectives on education are required.
• Dr. Emad Rahim and Dr. Darrell Burrell offer expertise about perspectives on social, organizational, and cultural change in community service helping organizations.
• Dr. Gillian Silver and Dr. Cheryl A. Lentz explore the role of the student as a consumer learner as the model for post-secondary education further evolves.
• Dr. Richard Wolodkowicz examines the predictive value of seven leadership attributes in supervisors of employee-students seeking post-secondary educations.
• Dr. Kerry Lynn Levett explores what students learn beyond the classroom in post-secondary education.
• Dr. Tom Woodruff appraises the entries of this anthology with a refractive lens of sustainable academic leadership and lifelong learning.
Unlike most academic books that merely define research, The Refractive Thinker® offers commentary regarding the state of post-secondary education from the perspective of multiple authors—each offering a chapter based on their specific expertise.
The Benefits of Collaborative Doctoral Research

Celebrate the diffusion of innovative refractive thinking through the writings of these doctoral scholars as they dare to think differently in search of new applications and understandings of post-secondary education.
• Dr. Elena Murphy presents the case for educators to use learning styles in the classroom for adult student success.
• Dr. Judy Fisher-Blando and Dr. Denise Land offer expertise about regarding the use of passion, differentiated learning, and management behavior to encourage the engaged learner.
• Dr. Rene H. Contreras demonstrates how the teacher-mentor develops the mentoring relationship and takes full responsibility for the student learning.
• Dr. Robert D. Hobbs reveals the latest research in neuro-, socio-, and psycholinguistics that indicates new curriculum and perspectives on education are required.
• Dr. Emad Rahim and Dr. Darrell Burrell offer expertise about perspectives on social, organizational, and cultural change in community service helping organizations.
• Dr. Gillian Silver and Dr. Cheryl A. Lentz explore the role of the student as a consumer learner as the model for post-secondary education further evolves.
• Dr. Richard Wolodkowicz examines the predictive value of seven leadership attributes in supervisors of employee-students seeking post-secondary educations.
• Dr. Kerry Lynn Levett explores what students learn beyond the classroom in post-secondary education.
• Dr. Tom Woodruff appraises the entries of this anthology with a refractive lens of sustainable academic leadership and lifelong learning.
Unlike most academic books that merely define research, The Refractive Thinker® offers commentary regarding the state of post-secondary education from the perspective of multiple authors—each offering a chapter based on their specific expertise.
The Benefits of Collaborative Doctoral Research

Celebrate the diffusion of innovative refractive thinking through the writings of these doctoral scholars as they dare to think differently in search of new applications and understandings of post-secondary education.
• Dr. Elena Murphy presents the case for educators to use learning styles in the classroom for adult student success.
• Dr. Judy Fisher-Blando and Dr. Denise Land offer expertise about regarding the use of passion, differentiated learning, and management behavior to encourage the engaged learner.
• Dr. Rene H. Contreras demonstrates how the teacher-mentor develops the mentoring relationship and takes full responsibility for the student learning.
• Dr. Robert D. Hobbs reveals the latest research in neuro-, socio-, and psycholinguistics that indicates new curriculum and perspectives on education are required.
• Dr. Emad Rahim and Dr. Darrell Burrell offer expertise about perspectives on social, organizational, and cultural change in community service helping organizations.
• Dr. Gillian Silver and Dr. Cheryl A. Lentz explore the role of the student as a consumer learner as the model for post-secondary education further evolves.
• Dr. Richard Wolodkowicz examines the predictive value of seven leadership attributes in supervisors of employee-students seeking post-secondary educations.
• Dr. Kerry Lynn Levett explores what students learn beyond the classroom in post-secondary education.
• Dr. Tom Woodruff appraises the entries of this anthology with a refractive lens of sustainable academic leadership and lifelong learning.
Unlike most academic books that merely define research, The Refractive Thinker® offers commentary regarding the state of post-secondary education from the perspective of multiple authors—each offering a chapter based on their specific expertise.

The Refractive Thinker®: Vol VI: Post-Secondary Education: Ch 7: Dr. Richard Wolodowicz: A Leader’s Influence on Employee-Students Seeking Post-Secondary Education

The Refractive Thinker®: Vol VI: Post-Secondary Education: Ch 7: Dr. Richard Wolodowicz: A Leader's Influence on Employee-Students Seeking Post-Secondary Education
The Refractive Thinker®: Vol VI: Post-Secondary Education: Ch 7: Dr. Richard Wolodowicz: A Leader’s Influence on Employee-Students Seeking Post-Secondary Education
Price: See update price on Amazon.com
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Computer Science

33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking (paperback)

February 27, 2012 – 3:59 pm

33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking (paperback)

Chinese edition of “33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking” Now that sites like Facebook, Twitter and other social networking websites are flourishing, it is a force that no sales should ignore. It is a place where you can reach 33 million with a fraction of the cost of advertising on TV and print. The author offers the best tips of marketing via social networks. In Traditional Chinese. Distributed by Tsai Fong Books, Inc.
Chinese edition of “33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking” Now that sites like Facebook, Twitter and other social networking websites are flourishing, it is a force that no sales should ignore. It is a place where you can reach 33 million with a fraction of the cost of advertising on TV and print. The author offers the best tips of marketing via social networks. In Traditional Chinese. Distributed by Tsai Fong Books, Inc.

33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking (paperback)

33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking (paperback)
33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking (paperback)
Price: $ 14.95 See update price on Amazon.com
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Influence: The Psychology of Persuasion (Collins Business Essentials)

February 18, 2012 – 5:22 am

Influence: The Psychology of Persuasion (Collins Business Essentials)

Influence, the classic book on persuasion, explains the psychology of why people say “yes”—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.

You’ll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.

Arguably the best book ever on what is increasingly becoming the science of persuasion. Whether you’re a mere consumer or someone weaving the web of persuasion to urge others to buy or vote for your product, this is an essential book for understanding the psychological foundations of marketing. Recommended.

Influence, the classic book on persuasion, explains the psychology of why people say “yes”—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.

You’ll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.

Arguably the best book ever on what is increasingly becoming the science of persuasion. Whether you’re a mere consumer or someone weaving the web of persuasion to urge others to buy or vote for your product, this is an essential book for understanding the psychological foundations of marketing. Recommended.

Influence: The Psychology of Persuasion (Collins Business Essentials)

Influence: The Psychology of Persuasion (Collins Business Essentials)
Influence: The Psychology of Persuasion (Collins Business Essentials)
Price: $ 8.96 See update price on Amazon.com
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Humanities

Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design

February 14, 2012 – 1:12 pm

Universal Principles of Design, Revised and Updated: 125 Ways to Enhance Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach through Design

Whether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work—until now.

Universal Principles of Design, Revised and Updated is a comprehensive, cross-disciplinary encyclopedia of design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the concepts applied in practice. From the “80/20” rule to chunking, from baby-face bias to Occam’s razor, and from self-similarity to storytelling, every major design concept is defined and illustrated for readers to expand their knowledge.

This landmark reference will become the standard for designers, engineers, architects, and students who seek to broaden and improve their design expertise.


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